Rick and Morty, the hit ‘Adult Swim’ show and part of the Cartoon Network Enterprises portfolio, has proven to be one of the most influential pop culture touchstones in recent memory.
As fans feverishly wait in anticipation for news of a release date for season 4, Australian fashion label BlackMilk recently worked with Haven Global to launch a collaboration with the brand across a capsule of 19 styles. The collection focused on tees, dresses and swimwear featuring the iconic duo, as well as delving deep into the show’s colourful collection of characters – including fan-favourites Pickle Rick and Mr Meeseeks.
Vikram Sharma, Asia Pacific head of Cartoon Network Enterprises, said “We’re all ready for round number two! The feedback on the first drop was incredible.”
After a 70% sell-through on a hectic first day, BlackMilk immediately went into overdrive and have now announced a second release, featuring 4 new items as well as a restock of existing best sellers, all available exclusively at https://blackmilkclothing.com/collections/rick-and-morty while stocks last.
“Rick and Morty fans continue to exceed our expectations with their love of these characters, and the release of this capsule with BlackMilk has cemented the show as a true pop culture icon,” added Tom Punch, Managing Director of Haven Licensing. “BlackMilk’s interpretation of the brand, by featuring obscure – but still popular – characters has allowed us to bring the true DNA of the brand to life. We love working with them!”
It's time to get schwifty in here!
For licensing enquiries on Rick and Morty, and other Adult Swim and Cartoon Network franchises in Australia and New Zealand, contact Anna Dupree from Haven Global: firstname.lastname@example.org / +61 439 818 352